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Investor profile

Adam Valkin

Managing Director, General Catalyst

About

Adam Valkin is a South African-born investor at General Catalyst who served as founding CEO of LOVEFiLM before its sale to Amazon and previously ran global digital strategy at major TV producer Endemol, giving him an unusual operator background and incumbent media perspective. He focuses on backing companies that rebuild entire consumer experiences in traditional industries like banking and insurance, while also investing in AI tools that help large incumbents modernize—pursuing both disruptors and the software that enables established players to adapt. Adam Valkin is a South African-born investor at General Catalyst who served as founding CEO of LOVEFiLM before its sale to Amazon and previously ran global digital strategy at major TV producer Endemol, giving him an unusual operator background and incumbent media perspective. He focuses on backing companies that rebuild entire consumer experiences in traditional industries like banking and insurance, while also investing in AI tools that help large incumbents modernize—pursuing both disruptors and the software that enables established players to adapt.

Works at

Investment focus

Stages
Seed
Series A
Series B+
Sectors
Health
FinTech
Enterprise
AI
Consumer

Investment details

Avg check size$500K - $100M
Can lead rounds
Yes
Geographies
LatAm
India
USA