Alexa von Tobel brings an unusual combination of practitioner credentials as a Certified Financial Planner and bestselling author to venture investing, translating her experience teaching families financial planning into coaching early-stage CEOs on capital allocation and five-year roadmaps. Her approach is shaped by growing up in her father's developmental pediatrics practice working with children who had multiple disabilities, which taught her to see founders as whole people rather than just business plans, and by her personal operating system built around a daily six-word mantra she has followed since age 20. Alexa von Tobel brings an unusual combination of practitioner credentials as a Certified Financial Planner and bestselling author to venture investing, translating her experience teaching families financial planning into coaching early-stage CEOs on capital allocation and five-year roadmaps. Her approach is shaped by growing up in her father's developmental pediatrics practice working with children who had multiple disabilities, which taught her to see founders as whole people rather than just business plans, and by her personal operating system built around a daily six-word mantra she has followed since age 20.