
About
Andy Areitio is a former repeat founder who openly shares detailed breakdowns of his own €1-million startup mistakes and reuses his actual P&L and cohort math as live teaching material for founders on unit economics and scaling. He has developed a structured four-phase framework for startup evolution from idea to growth equity that he uses to coach founders, combining his first-person founder experience with macro-driven perspectives across US, Europe, and LatAm markets. Andy Areitio is a former repeat founder who openly shares detailed breakdowns of his own €1-million startup mistakes and reuses his actual P&L and cohort math as live teaching material for founders on unit economics and scaling. He has developed a structured four-phase framework for startup evolution from idea to growth equity that he uses to coach founders, combining his first-person founder experience with macro-driven perspectives across US, Europe, and LatAm markets.