Courtney Reum left Goldman Sachs in his mid-20s to build and sell the spirits brand VEEV, then used that success to help start M13, giving him rare founder-to-investor experience in consumer brands. He pushes consumer companies to become more tech-enabled and positions M13 as a brand development company that helps with branding and distribution, not just capital, while maintaining a lead from the back style that keeps founders front and center. Courtney Reum left Goldman Sachs in his mid-20s to build and sell the spirits brand VEEV, then used that success to help start M13, giving him rare founder-to-investor experience in consumer brands. He pushes consumer companies to become more tech-enabled and positions M13 as a brand development company that helps with branding and distribution, not just capital, while maintaining a lead from the back style that keeps founders front and center.