David Stark co-founded Ground Up Ventures after being a founding team member at equity-crowdfunding pioneer OurCrowd, giving him experience with both institutional VC and crowd-powered investing across hundreds of deals worldwide. He writes candidly about "playing a losing game" and "turning the odds in your favor," revealing a focus on underdog situations and probabilistic thinking, and publishes detailed "Why we invested" breakdowns that emphasize storytelling and consumer behavior rather than typical market checklists. David Stark co-founded Ground Up Ventures after being a founding team member at equity-crowdfunding pioneer OurCrowd, giving him experience with both institutional VC and crowd-powered investing across hundreds of deals worldwide. He writes candidly about "playing a losing game" and "turning the odds in your favor," revealing a focus on underdog situations and probabilistic thinking, and publishes detailed "Why we invested" breakdowns that emphasize storytelling and consumer behavior rather than typical market checklists.