Jacqueline Ruedin Rüsch founded both an asset management firm and Privilège Ventures, bringing an unusual combination of private banking, family office advisory, and venture capital experience that shapes how she works with founders and wealthy families. She uses data showing that women in leadership generate better returns to deliberately focus on female-led and mixed-gender founding teams, positioning this as a performance-driven investment strategy rather than just a diversity initiative. Jacqueline Ruedin Rüsch founded both an asset management firm and Privilège Ventures, bringing an unusual combination of private banking, family office advisory, and venture capital experience that shapes how she works with founders and wealthy families. She uses data showing that women in leadership generate better returns to deliberately focus on female-led and mixed-gender founding teams, positioning this as a performance-driven investment strategy rather than just a diversity initiative.