About
Morad Elhafed focuses on bootstrapped, founder-owned software companies and uses control or structured deals to help them reset to more realistic growth plans rather than forcing a unicorn narrative. He leads Battery's European software strategy by consolidating fragmented vertical software providers and bringing their technology to the U.S., while pushing founders to develop clear AI stories in both product and go-to-market. Morad Elhafed focuses on bootstrapped, founder-owned software companies and uses control or structured deals to help them reset to more realistic growth plans rather than forcing a unicorn narrative. He leads Battery's European software strategy by consolidating fragmented vertical software providers and bringing their technology to the U.S., while pushing founders to develop clear AI stories in both product and go-to-market.
