Nisha Dua is a venture capital investor at BBG Ventures who founded the #BUILTBYGIRLS movement years before girls in tech became mainstream, creating programs that teach young women the fundamentals of tech and venture capital. She frames her investing edge as knowing women more than knowing venture, using data showing women make 85% of consumer purchases and over-index on mobile usage to back founders solving real everyday problems rather than chasing hype cycles. Nisha Dua is a venture capital investor at BBG Ventures who founded the #BUILTBYGIRLS movement years before girls in tech became mainstream, creating programs that teach young women the fundamentals of tech and venture capital. She frames her investing edge as knowing women more than knowing venture, using data showing women make 85% of consumer purchases and over-index on mobile usage to back founders solving real everyday problems rather than chasing hype cycles.