Through the Project Zero Incubator, new business ideas and early start-ups that look to operate within the circular economy will have the opportunity to create their business plans, learn business operation fundamentals and entrepreneurial skills, connect with mentors, and develop a pitch for their business idea. The incubator program will run from April to November 2021. Sessions will take place virtually, roughly every three weeks. During the eight month program, ventures will receive support to launch their business and contribute to a greener economy. The program is free for all successful applicants.