Rob Go co-founded NextView Ventures based on the contrarian thesis that there should be a seed-specialist firm outside the Bay Area, explicitly targeting Boston and New York's "everyday economy" before this became common. He focuses on effective post-money at exit rather than dogmatic ownership-at-entry, emphasizing that what matters is dollars invested versus ownership at exit, and he's willing to revise deal term rules to access the best companies, as demonstrated when NextView invested in Attentive via an uncapped note. Rob Go co-founded NextView Ventures based on the contrarian thesis that there should be a seed-specialist firm outside the Bay Area, explicitly targeting Boston and New York's "everyday economy" before this became common. He focuses on effective post-money at exit rather than dogmatic ownership-at-entry, emphasizing that what matters is dollars invested versus ownership at exit, and he's willing to revise deal term rules to access the best companies, as demonstrated when NextView invested in Attentive via an uncapped note.