Serena Williams treats venture capital investing like elite sport, applying the same daily discipline and mental toughness from her tennis career to mentoring portfolio founders and making investment decisions. She built Serena Ventures with representation at its core, where the majority of Fund I companies are led by women and Black founders, reflecting her belief that real change happens when underrepresented people are the ones writing the checks. Serena Williams treats venture capital investing like elite sport, applying the same daily discipline and mental toughness from her tennis career to mentoring portfolio founders and making investment decisions. She built Serena Ventures with representation at its core, where the majority of Fund I companies are led by women and Black founders, reflecting her belief that real change happens when underrepresented people are the ones writing the checks.