Updated: June 13, 2026
Venture Capital Firm
Media
FinTech
Sweet Capital
Founded 2015 · Stockholm, UK
Sweet is the King.com (Candy Crush) founders' evergreen investment fund. We are passionate about funding the next generation of entrepreneurs.
Total investments
56
Successful exits
5
About the program
Program type
Investment stage
Investment focus areas
Description
Sweet Capital is a fund established by the founders of King.com (Candy Crush) following their $5.9b sale to Activision Blizzard in 2015 (ATVI:US; acq. MSFT:US).
Founded2015
Location
Investment offer
Check size$500,000 – $2,000,000
Offer€100k - €1.5M
Details
Sweet Capital typically invests at the seed and Series A stages, providing capital along with mentorship and strategic guidance to help portfolio companies scale.
Funding requirements
We invest in exceptional founders of tech-enabled consumer companies, who are driving positive change in the world.