William F. Detwiler photo
Investor profile

William F. Detwiler

Co-Founder & Managing Partner, Fernbrook Capital Management

About

William F. Detwiler brings an unusual combination of legal and accounting training to consumer investing, having started as an M&A attorney (including clerking for a U.S. District Judge) and at Price Waterhouse before becoming a two-time entrepreneur and later Chief Investment Officer of a global industrial safety services company. He co-founded multiple merchant banking platforms before Fernbrook and maintains active securities licenses as a registered representative, giving him hands-on capital markets experience that he applies to backing digitally native consumer brands like Knot Standard, Universal Standard, and La Ligne. William F. Detwiler brings an unusual combination of legal and accounting training to consumer investing, having started as an M&A attorney (including clerking for a U.S. District Judge) and at Price Waterhouse before becoming a two-time entrepreneur and later Chief Investment Officer of a global industrial safety services company. He co-founded multiple merchant banking platforms before Fernbrook and maintains active securities licenses as a registered representative, giving him hands-on capital markets experience that he applies to backing digitally native consumer brands like Knot Standard, Universal Standard, and La Ligne.

Works at

Investment focus

Stages
Seed
Series A
Series B+
Sectors
Consumer
CPG / D2C
Ecommerce
SaaS
Retail Tech

Investment details

Avg check size$1M
Can lead rounds
Yes
Geographies
USA